10 Best Department Store Mascara Of 2022 – Review And Buying Guide

Finding the best department store mascara that will meet all your needs can be a bit of a challenge, even for the most seasoned expert. While many companies still create good department store mascaras, the market has turned its attention toward advanced models that carry higher price points.

In our quest to find the most suitable models, we focused on features like comfort, adjustability, and durability. We recommend you take a close look at each product we listed here and see the features you need for your personal use.

Keep reading to learn more…

Top 10 department store mascara : Editor’s Pick

10 Best department store mascara Reviews:

1. essence | Lash Princess False Lash Effect Mascara | Gluten & Cruelty Free

Features :

  • If you receive this mascara UNWRAPPED, it did not come from essence cosmetics.
  • NO FALSIES NEEDED! Lash Princess False Lash Mascara defines and separates lashes while achieving a bold look.
  • DRAMATIC VOLUME: the conic shape fiber brush delivers dramatic volume and sculpted length WITHOUT clumps or globs.
  • LASTS ALL DAY: go about your day free from flaking & fading! This mascara does not flake, fade, or wear, making it a perfect all-day, longlasting mascara.
  • CRUELTY FREE: essence cosmetics is certified and acknowledged by PETA as a cruelty-free brand. We do not test any of our products on animals.

Additional Info :

Color False Lash Effect
Item Dimensions
Height 3.93700787
Width 3.93700787
Length 3.93700787
Weight 0.0661386786

2. essence | Lash Princess False Lash Waterproof Mascara | Cruelty Free (Pack of 1)

Features :

  • WATERPROOF: Lash Princess False Lash Effect Waterproof Mascara gives you voluminous false lash effects of the original in a new waterproof formula!
  • DRAMATIC VOLUME: the conic shape fiber brush sculpts individual lashes for definition & volume, WITHOUT clumps or globs.
  • LASTS ALL DAY: go about your day free from flaking & fading! This mascara does not flake, fade, or wear, making it a perfect all-day, longlasting mascara. Sweat and tears are no match!
  • REMOVAL: this mascara has staying power! Use a gentle makeup remover or micellar water to remove at the end of the day; if this doesn’t work, coconut oil is recommended.
  • CRUELTY FREE: essence cosmetics is certified and acknowledged by PETA as a cruelty-free brand. We do not test any of our products on animals.

Additional Info :

Color black
Item Dimensions
Height 3.93700787
Width 3.93700787
Length 3.93700787
Weight 0.0661386786

3. Maybelline New York Lash Sensational Washable Mascara, Blackest Black, (Packaging May Vary) 0.32 Fl Oz (Pack of 1) , K1714600

Features :

  • Lash Sensational, For A Full Fan Effect: Exclusive fanning mascara brush with ten layers of bristles reveals layers of lashes for a sensational full-fan effect; Add the look of length and volume without clumping; Ophthalmologist tested, contact lens safe
  • Define Your Eye With Mascara: No eye look is complete without Maybelline Mascara–amp up the drama with The Falsies Mascara, keep it classic with the iconic Maybelline Great Lash, or go for a smooth, clump-free natural-but-better look with Snapscara
  • Maybelline Is The Eye Expert: Whatever your signature eye look, whether natural or dramatic, Maybelline helps create looks that draw eyes; With a broad array of pencil and liquid eyeliners, highly pigmented eyeshadows, iconic mascara, and eyebrow makeup
  • Maybelline has what you need to create any look: foundation, bb cream, concealer and highlighter to create a perfect canvas, eyeshadow, brow pencils and eyeliner for any eye look and lip products, from show stopping matte lipstick to au natural lip balms
  • Remove Maybelline Makeup With Micellar Water: Use Garnier Micellar Water as a gentle makeup remover at night, and as a facial cleanser in the morning to prep skin for Maybelline makeup

Additional Info :

Color WASHABLE BLACKEST BLACK
Item Dimensions
Height 5.625
Width 2.75
Length 0.85
Weight 0.02
Release Date 2014-12-01T00:00:01Z

4. Perricone MD No Makeup Mascara 0.28 Ounce

Features :

  • 2-In-1 lash treatment and mascara
  • Nourishes, conditions and strengthens eyelashes with each application
  • Creates the appearance of more lifted, longer, fuller Eyelashes

Additional Info :

Color Soft Black
Item Dimensions
Height 4.906
Width 0.813
Length 0.813
Weight 0.06875
Release Date 2020-02-20T00:00:01Z

5. Too Faced Better Than Sex Mascara 0.27 Ounce Full Size

Features :

  • Hourglass shaped brush for voluptuous volume
  • This formula thickens, lengthens, and curls after just one coat
  • FILM-FORMING POLYMER-Locks curl into place
  • ACACIA SENEGAL TREE EXTRACT-Sets volume

Additional Info :

Color Black
Item Dimensions
Height 1
Width 1
Length 4
Weight 0.0882

6. HEROINE MAKE Long and Curl Mascara Super WP 01 Jet Black (1 Pack)

Features :

  • Its light weight fiber will not weigh lashes down to provide long and curled eye lashes with full volume
  • It provides up to 10 hours of curl with dynamic lengthening effect
  • A waterproof, long-lasting mascara that won’t irritate sensitive eyes

Additional Info :

Color black
Item Dimensions
Height 5.40157479764
Width 0.90157480223
Length 0.99999999898
Weight 0.0375
Release Date 2014-04-06T00:00:01Z

7. Echo Dot (2nd Generation) – Smart speaker with Alexa – Black

Features :

  • Echo Dot is a voice-controlled speaker that uses Alexa to play music, control smart home devices, make calls, answer questions, set timers and alarms, and more.
  • Play music from Amazon Music, Apple Music, Spotify, Pandora, SiriusXM, TuneIn, and iHeartRadio.
  • Call or message family and friends hands-free, or drop in from the Alexa App to your Echo device.
  • Controls lights, locks, thermostats, and more with compatible connected devices.
  • Use the built-in speaker, or for bigger sound, connect to speakers through Bluetooth or audio cable.
  • 50,000+ skills, including Jeopardy!, Lyft, Audible, and Domino’s. Always getting smarter and adding new features.
  • Hears you from across the room with 7 far-field microphones for hands-free control, even in noisy environments or while playing music.

Additional Info :

Color Black
Item Dimensions
Height 1.3
Width 3.3
Length 3.3
Weight 0.35625
Release Date 2016-10-20T00:00:01Z

8. Native Deodorant | Natural Deodorant for Women and Men, Aluminum Free with Baking Soda, Probiotics, Coconut Oil and Shea Butter | Coconut & Vanilla

Features :

  • Aluminum Free – Native Deodorant isn’t a chemistry experiment, and is made without aluminum, parabens, phthalates, and talc. Natural deodorant contains naturally derived ingredients.
  • Effective Protection – We tested thousands of ingredients before finding a recipe that feels light and fresh under your arms, but provides you with effective protection against odor.
  • Goes on Easy – Native Deodorant is a solid deodorant that you can apply easily. We also use both safe, synthetic, sustainable fragrances (free of phthalates) and natural fragrances.
  • Cruelty Free – Native Deodorant never tests on animals, except humans who volunteer to try Native Deodorant.
  • For Men and Women – Native’s high performance award winning formula is strong enough for both men and women. All you have to choose is your favorite scent.

Additional Info :

Item Dimensions
Height 1.25
Width 2.38
Length 4.5
Weight 75

9. ILIA – Limitless Lash Mascara | Non-Toxic, Cruelty-Free, Clean Mascara (After Midnight Black)

Features :

  • A Clean Mascara That Goes Above + Beyond The Expectations Of Any Mascara
  • Buildable + Flake-Free, Limitless Lash Mascara Lifts, Curls, Lengthens & Adds Just The Right Amount Of Volume For Fuller, Healthy-Looking Lashes
  • This Lightweight + Nourishing Formula Is Made With A Blend Of Organic Bee + Carnauba Waxes To Weightlessly Condition Each Lash, While Still Keeping Them Lifted Throughout The Day
  • 99% Naturally-Derived, 25% Organic, Cruelty-Free
  • Ophthalmologist-Tested, Safe For Sensitive Eyes + Safe For Contact Lens Wearers

Additional Info :

Color Black
Item Dimensions
Height 0.9055118101
Width 2.5984251942
Length 7.5590551104
Weight 0.0399918543268

10. L’Oreal Paris Voluminous Makeup Lash Paradise Mascara, Voluptuous Volume, Intense Length, Feathery Soft Full Lashes, No Flaking, No Smudging, No Clumping, Blackest Black, 1 Count

Features :

  • Volumizing And Lengthening Mascara: This volumizing and lengthening mascara delivers a full lash fringe that’s feathery soft, with no flaking, no smudging, and no clumping; Just voluptuous volume and intense length
  • L’Oreal Paris Mascara: Get the long, full eyelashes you love with our best mascaras and primers; Choose from our innovative volumizing formulas and variety of brushes
  • Create you perfect eye makeup look with our collection of Voluminous mascaras, achieve sleek lines with smudge proof eyeliner, define your brows and discover eye shadow palettes with shades made for every eye color
  • Because You’re Worth It: L’Oreal Paris Makeup helps you create the look you want with our full line of makeup including foundations, concealers, highlighter makeup, brow pencils, eyeshadow palettes, lipsticks and much more
  • Perfect To Pair With: L’Oreal Paris Infallible Never Fail Mechanical Pencil Eyeliner; With long-lasting, fade-proof color, Infallible Never Fail Eyeliner ensures your look stays put for up to 16 hours

Additional Info :

Color Washable Blackest Black
Item Dimensions
Height 7
Width 2.75
Length 0.77
Weight 0.068125
Release Date 2017-03-06T00:00:01Z

Buying Guide: What to Consider When Select department store mascara

Price

How much should you expect to spend on a product like this? Is it a one-off cost, or is there some kind of recurring element?

When it comes to department store mascara, a great value can come in many different forms. It could be a lower price, impeccable construction, and design, or higher durability. We’ll cover all of these different factors below, where we’re sharing our top picks for the best department store mascara for the money. We’ll go over everything consumers should know to get a great value out of their department store mascara!

Durability 

The phrase “people get what they pay for” is especially true when it comes to department store mascara. The range in durability from person to person can be pretty substantial depending on the materials used in the construction. If someone saves $100 on a department store mascara, but it wears out in 1 month, are they really getting a good value?

Compare that to a department store mascara that costs $50 more but wears out after 1 or 2 years. Most people would argue that the second option is the better deal over the long term. Before purchasing, you should consider how long you want to have the department store mascara and then read reviews to make sure you know how long you can expect it to last.

Consider Where You Purchase 

 

A vast majority of people now buy their department store mascara online rather than going to a brick-and-mortar physical location. That’s largely because online shopping offers greater convenience, and many brick-and-mortar stores can be confusing when it comes to their models, pricing, and types.

While people can’t try out an online department store mascara the way they can in a store, brands often come with generous trials. These allow people to try out the department store mascara for a while and return it if they’re unhappy.

In addition, many online department store mascara are more affordable than their in-store counterparts, because they have less overhead and have cut out the middlemen to pass savings directly to the consumer. If you purchase online, make sure to check to see if they will have to pay extra for shipping or not. A lot of the new companies offer free shipping, but not all.

Types of department store mascara

Before even thinking about all the different department store mascara available,  You should choose the product types that will be ideal for your task.

Design

Choosing a product based on a design that people will love can be tough. Just because you might like the look and style of it, doesn’t mean it’s the best. Below are some steps you can follow that I’ve used in the past when making decisions on which product designs to choose. Today, a lot of e-commerce sites have the same products. Naturally, it means people use product photos and videos to find the best item. Some of the tips in this article will help you choose or design a successful product.

  • Dimensions. How big are these products?
  • Materials. What are they made from? Is there an advantage to choosing one material over another?
  • Generic characteristics. What sort of features do products in this category include?
  • Product-specific functionality. Do certain products have key characteristics that others don’t? 
  • “Vs.” comparisons. Wireless or wired? Portable or desktop? Metal or wood? These are the key A/B-style decisions typically made early in the buying process.

The Verdict

Finally, we hope that our reviews about these department store mascaras will help you to choose your ideal product available on the maker. The question remains, how many of these department store mascara will you use and how often? Some manufacturers come out with newer department store mascara every few months. This is because they know that people want the better department store mascara. It’s all a matter of choice and your budget. The good news is that the features of good department store mascara tend to trickle down in price. If you start off with a cheaper version, chances are you can afford the more advanced versions of it a few months later.